TV Ears to Provide Referrals to Hearing Professionals
April 2011
Editor: I'd be interested in people's thoughts on this article. Email me
(larry@hearinglossweb.com) if you're so inclined.
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TV Ears, a manufacturer of doctor-recommended TV listening solutions,
announced today its exclusive network of Certified Hearing Centers that will
direct interested customers to hearing professionals in their neighborhood.
Participating hearing professionals receive direct referrals as well as
digital displays with real-time marketing content and in-store product
displays for their waiting room.
"Each year, we introduce more than 300,000 individuals to TV Ears. While
our products help these people hear the television more clearly, they may
need assistance with related issues, but often don't know where to go," said
George Dennis, Founder and CEO of TV Ears. "Once a customer enlists our
help, we work to make quality introductions with one of our Certified
Hearing Centers based on their location. The goal is to increase business
for those hearing professionals and provide them with lifelong customers."
According to the Hearing Industry Association, U.S. hearing instrument
sales, outside of the Veterans Administration, increased only by less than
one percent in 2010. In an effort to drive bigger sales for its partners, TV
Ears believes this exclusive network will drive more potential customers
into audiologist and hearing aid offices. The total hardware for waiting
rooms alone is valued at more than $2,000, more than six times the price of
the monthly program fee, and includes a TV Ears TV, Media player, TV Ears
Headset System, TV Ears Wireless Speaker and a ClearSounds Quattro Bluetooth
Neckloop. The Hearing News Network will be the featured program on the TV
Ears set, and can be effectively used for in-house marketing and training
while also acting as an information center for staff and patients. In
addition, TV Ears is working on packaging affordable total hearing solution
kits at very attractive price points to empower hearing professionals in
their network to offer unmatched savings and value to their current
customers as well as the prospects sent to them under the Certified Hearing
Center program.
"Often times, our customers come to us initially not requiring a hearing
aid, but in need of some assisted listening device that help them enjoy
their TV viewing experience better. As they get older, however, their
hearing needs change. We want to help provide those folks with the best way
to find affordable, quality solutions," said Dennis. "That's where the
Certified Hearing Centers come into play. We're really excited about this
new partnership and have already received a great deal of interest."
Hearing Professionals can reserve their exclusive zip code as a TV Ears
Certified Hearing Center to take advantage of the marketing support, special
solution package pricing and direct referrals by calling 888-883-3277.
About TV Ears
TV Ears manufactures doctor recommended TV listening solutions that have
helped more than 1 million people hear the television clearly and once again
enjoy what they are watching, bringing families back together and returning
tranquility to the home. The company acquires more customers with hearing
loss each year than any of its competitors and has been acknowledged as one
of the Fastest Growing Companies in America three years running. The Company
combines consistent growth with innovative quality products and an
increasingly loyal and expanding base of satisfied customers. For more
information, visit www.TVEars.com.
Source: TV Ears